Product Analytics Glossary

PRODUCT ANALYTICS

Explore the realm of data-driven decisions with ProductPedia's in-depth glossary on product analytics. From essential performance metrics to actionable insights, discover the language and tools to enhance your strategy, measure success, and drive continuous improvement.

CPM: Cost Per Thousand Impressions

A digital advertising pricing model where advertisers pay for every 1,000 views or impressions of their ad.

CTR: Click-Through Rate

The percentage of users who click on an ad or link out of the total number of people who viewed it.

Conversion Rate

The percentage of users who perform a specific goal action such as registering, subscribing, or purchasing.

Landing Page Conversion Rate

The ratio of visitors who complete a desired action on a dedicated landing page.

Onboarding Completion Rate

The percentage of new users who successfully complete the onboarding process within a product.